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2024 Year in Review: A Year of Growth, Collaboration, and Innovation

2024 Year in Review: A Year of Growth, Collaboration, and Innovation

2024 has been a year of exciting milestones as we’ve worked to grow the sport of Ultimate and amplify the stories that matter. From forming new partnerships to launching innovative products, each month brought fresh opportunities to connect, support, and elevate the sport we all love. We're thrilled to share the highlights from this past year and reflect on the achievements made possible by our partners, the BE teams around the world, the ultimate fans and every single player.

Off-Day Belt Bag: Game-Day Gear Meets Everyday Style

Off-Day Belt Bag: Game-Day Gear Meets Everyday Style
Say hello to the Off-Day Belt Bag, BE Ultimate’s latest addition to your gear collection! Designed for on-the-go Ultimate players and coaches, this belt bag is the perfect companion for tournament days, travel, or simply keeping essentials close by.

Fuel Your Creativity: Explore Some of Our Favorite Designs of 2024

Fuel Your Creativity: Explore Some of Our Favorite Designs of 2024

Searching for that creative spark? You've come to the right place!

Every year, our design team gets the privilege of collaborating with some of the most creative and passionate teams in Ultimate. From bold color schemes to intricate patterns, so far this year these designs pushed the boundaries of style and performance. Here’s a highlight of some of our favorite jerseys so far, handpicked by BE Ultimate’s sales team!

BE's 2024 Gift Guide: Top Holiday Picks that Ship Next Day

BE's 2024 Gift Guide: Top Holiday Picks that Ship Next Day
Shopping for the Ultimate player in your life? We’ve got you covered! Whether it’s the gear they’ve been dreaming about, something practical they’ll use daily, or exciting new releases, this guide makes gifting easy—and with next-day shipping, you can rest assured it will arrive in time for the holiday season. Let’s dive into our top picks for 2024.

Introducing the Off-Day Cotton Tee: Comfort, Style, and Durability Redefined

Introducing the Off-Day Cotton Tee: Comfort, Style, and Durability Redefined
We’re thrilled to introduce the Off-Day Cotton Tee, now available in four unique variations on our online store and team stores. Created with a relaxed fit, premium midweight fabric blend, and fresh designs, the Off-Day Tee will set the standard for everyday comfort and style, both in the Ultimate community and in daily life. Built to last through countless adventures, its high-quality fabric ensures durability and comfort wear after wear.

Stay Dry, Stay Ready: Introducing the BE Ultimate Sideline Poncho

Stay Dry, Stay Ready: Introducing the BE Ultimate Sideline Poncho
Get ready to brave any weather with the new BE Ultimate Sideline Poncho—your ultimate layer of protection for cold, wet days on the sideline. Practical? Yes! Stylish? We’d say so! Either way, you’ll be the driest player, coach, or supporter on the sideline. Thoughtfully designed for ultimate players and teams, this poncho is packed with features to keep you dry, warm, and game-ready.