I really like the BE Buff. It's really soft, comfortable, and fits well. It's a bit thinnner than other Buffs, but that's good - I wear it to run in winter which keeps the cold off my neck and face but doesn't compromise breathing as much as a thicker variety. I also like to wear it as a headband when it's just a little cool out but I don't quite need a toque. Great Buff overall.
This buff looks great and has proven to be an excellent accessory for any fall, winter or, spring weather where you might need some extra warmth or protection from cool winds around your neck or face.